Squid Game Sentiment Analysis using Python

The squid game is currently one of the most trending shows on Netflix. It is so much trending that people who have never watched any web series before are also watching it. One of the reasons behind this is the reviews and opinions of viewers on social media. So if you want to learn how to analyze the sentiments of people about Squid Game, then this article is for you. In this article, I will take you through the task of Squid Game sentiment analysis using Python.

Squid Game Sentiment Analysis using Python

The dataset that I am using for the task of Squid Game sentiment analysis is downloaded from Kaggle, which was initially collected from Twitter while people were actively sharing their opinions about Squid Game. Let’s start the task of Squid Game sentiment analysis by importing the necessary Python libraries and the dataset:

Dataset

import pandas as pd
import seaborn as sns
import matplotlib.pyplot as plt
from nltk.sentiment.vader import SentimentIntensityAnalyzer
from wordcloud import WordCloud, STOPWORDS, ImageColorGenerator

data = pd.read_csv("squid_game.csv")
print(data.head())

                    user_name  user_location  ...               source is_retweet
0   the _ûndër-ratèd niggáh👊🏾            NaN  ...  Twitter for Android      False
1  Best uncle on planet earth            NaN  ...  Twitter for Android      False
2                      marcie            NaN  ...      Twitter Web App      False
3                    YoMo.Mdp  Any pronouns   ...      Twitter Web App      False
4             Laura Reactions         France  ...      Twitter Web App      False

[5 rows x 12 columns]

In first impressions of this dataset, I noticed null values in the “user_location” column that seem to not affect the sentiment analysis task. So I will drop this column:

data = data.drop(columns="user_location", axis=1)

Now let’s have a look at whether other columns contain any null values or not:

print(data.isnull().sum())

user_name              4
user_description    5211
user_created           0
user_followers         0
user_friends           0
user_favourites        0
user_verified          0
date                   0
text                   0
source                 0
is_retweet             0
dtype: int64

The “user_description” column also contains null values, which will also not affect the sentiment analysis task. So I’m going to delete this column as well:

data = data.drop(columns="user_description", axis=1)
data = data.dropna()

The “text” column in the dataset contains the opinions of the users of Twitter about the squid game, as these are social media opinions, so this column needs to be prepared before any analysis. So let’s prepare this column for the task of sentiment analysis:

	import nltk
	import re
	nltk.download('stopwords')
	stemmer = nltk.SnowballStemmer("english")
	from nltk.corpus import stopwords
	import string
	stopword=set(stopwords.words('english'))

	def clean(text):
	text = str(text).lower()
	text = re.sub('\[.*?\]', '', text)
	text = re.sub('https?://\S+\|www\.\S+', '', text)
	text = re.sub('<.*?>+', '', text)
	text = re.sub('[%s]' % re.escape(string.punctuation), '', text)
	text = re.sub('\n', '', text)
	text = re.sub('\w\d\w', '', text)
	text = [word for word in text.split(' ') if word not in stopword]
	text=" ".join(text)
	text = [stemmer.stem(word) for word in text.split(' ')]
	text=" ".join(text)
	return text
	data["text"] = data["text"].apply(clean)

view raw squid game1.py hosted with ❤ by GitHub

Now let’s take a look at the most used words in the Squid Game opinions using a word cloud. A word cloud is a data visualization tool that displays the most used words in a larger size. Here is how you can visualize the word cloud of the text column:

	text = " ".join(i for i in data.text)
	stopwords = set(STOPWORDS)
	wordcloud = WordCloud(stopwords=stopwords, background_color="white").generate(text)
	plt.figure( figsize=(15,10))
	plt.imshow(wordcloud, interpolation='bilinear')
	plt.axis("off")
	plt.show()

view raw squid game2.py hosted with ❤ by GitHub

Squid Game Sentiment Analysis: word cloud

Now let’s move to the task of Squid Game sentiment analysis. Here I will add three more columns in this dataset as Positive, Negative, and Neutral by calculating the sentiment scores of the text column:

	nltk.download('vader_lexicon')
	sentiments = SentimentIntensityAnalyzer()
	data["Positive"] = [sentiments.polarity_scores(i)["pos"] for i in data["text"]]
	data["Negative"] = [sentiments.polarity_scores(i)["neg"] for i in data["text"]]
	data["Neutral"] = [sentiments.polarity_scores(i)["neu"] for i in data["text"]]
	data = data[["text", "Positive", "Negative", "Neutral"]]
	print(data.head())

view raw squid game3.py hosted with ❤ by GitHub

                                                text  Positive  Negative  Neutral
0  life hit time poverti strike yougong yoo  let ...     0.173     0.108    0.719
1                    marbl episod squidgam  ruin 😭😭😭     0.000     0.487    0.513
2                                      squidgam time     0.000     0.000    1.000
3  blood  slideim join squidgam thing im alreadi ...     0.142     0.277    0.581
4  two first game player kill mask guy  bloodi ni...     0.000     0.461    0.539

Now let’s calculate how most people think about the Squid Game:

	x = sum(data["Positive"])
	y = sum(data["Negative"])
	z = sum(data["Neutral"])

	def sentiment_score(a, b, c):
	if (a>b) and (a>c):
	print("Positive 😊 ")
	elif (b>a) and (b>c):
	print("Negative 😠 ")
	else:
	print("Neutral 🙂 ")
	sentiment_score(x, y, z)

view raw squid game4.py hosted with ❤ by GitHub

Neutral 🙂

So most of the opinions of the users are Neutral, now let’s have a look at the total of each sentiment score before making any conclusion:

print("Positive: ", x)
print("Negative: ", y)
print("Neutral: ", z)

Positive:  10604.55899999976
Negative:  5171.334000000031
Neutral:  64233.11800000302

The total of negatives is much lower than that of Positive, so we can say that most of the opinions on the Squid Game are positive.

Summary

The Squid Game is currently one of the most trending shows on Netflix. One of the reasons behind this is the reviews and opinions of viewers on social media. I hope you liked this article on Squid game sentiment analysis using Python. Feel free to ask your valuable questions in the comments section below.